From Numbers to Miracles…
Numiracle (Nu) arms corporates with smart decisions by crunching, consolidating and transforming torrents of unstructured, complex digital data into one single customer view.
To fully utilize digital data (cookies, advertising behaviour, social data) in conjunction with client's database to create true single view and formulate predictive marketing model to generate high ROI.
- Begin with technology implementation to enable client to collect all digital data via marketing efforts
- Use IBM applications to generate insights by mapping client data with digital data
- Enhance sales performance and marketing tactics based on analytics from IBM applications
Corporate Social Responsibility: